IBC 2011 - It's a Wrap

Submitted by Lisa on September 13, 2011 - 08:18

IBC logoWe’re winding down at IBC today. What a show! The multi-screen experience was the pervasive theme at the RAI this year. And Elemental’s booth was abuzz with excitement. Only a few short months since our initial launch in the EMEA region, the Elemental team is humbled by the attention we received at this year’s event.

What became clear to us throughout the show was the passion our customers have for their business and how Elemental’s solutions and support are a key ingredient in their successful evolution to multi-screen video delivery. Customers and prospects alike stopped by to discuss the opportunities they see in new media and the challenges they know Elemental is best positioned to help them address.  

But, most of all, we saw customers grateful to put a name to a face, thank us for our tireless support of their high profile projects, and give us further encouragement as we continue to put them at the center of all we do. The two-way, unfiltered, and passionate feedback experienced at IBC serves as a great motivator for us. So here’s to continued success: to our partners, to our customers, and to all things multi-screen.

Gearing up for IBC 2011 @elementaltech

Submitted by Lisa on September 2, 2011 - 08:05

IBC is quickly approaching and Elemental is preparing to exhibit and present at this key industry event, held each September in Amsterdam. We are bringing our complete product lineup to this year’s show to demonstrate the industry’s foremost adaptive bit rate multi-screen video delivery.

On the show floor, Elemental will provide an exclusive look at features and applications geared toward content programmers, solution providers and broadcasters. Demonstration highlights include live video streaming with ad insertion and programmable image overlay. We’re particularly excited to show attendees dynamically changing graphics in a live output stream – and integrating Twitter to do it!

Visitors to Elemental’s stand at IBC can live tweet using a variety of hashtags (#IBC11, #multiscreen, #elemental) and see Elemental Live burn that image into its output stream within mere seconds! Come see your live tweets at Elemental’s stand in a terrific demonstration of image overlay that can be used in real-world applications for video branding, tracking and spoiling.

Elemental Sets Sail in Europe

Submitted by alisa on July 19, 2011 - 15:40

Elemental embraces the wind as we navigate overseas to establish our presence in the European video market. With the launch of our EMEA office in the United Kingdom and significant customer wins throughout Europe, Elemental’s ship is unstoppable. TF1 Group in France, WRN Broadcast in England, QVC in Italy and VMMa (Flemish Media Company) are among the most recent customers to come on board.

Elemental Ties for First at Diamond Cup Regatta

John Nemeth, Director, EMEA, captains the new office, located just outside of London in Reading, England. Nemeth brings a strong background in sales and marketing to his role at Elemental. Formerly, Nemeth was sales director at IBIS Limited and prior to that was director of sales at Omneon (now owned by Harmonic). The UK office provides sales, marketing and systems engineering service and support to Elemental’s growing customer base in Europe and manages the reseller channel throughout EMEA.

Any Video, Any Screen, Any Time - All at Once

Submitted by Whitney on June 14, 2011 - 08:29

Multi-screen video delivery is changing the face of the broadcast landscape. After decades of traditional linear distribution, professionally produced video is now accessible across multiple platforms and a myriad of mobile devices. As viewing devices proliferate and consumers seek content any time and anywhere, service providers are tasked with developing innovative ways to satisfy growing demand.

Today marks day one of The Cable Show in Chicago, where MSOs and other cable service providers are unveiling their solutions for video delivery to Internet-connected devices. Elemental is exhibiting at the show in the CableNET pavilion, showcasing live and file-to-file video processing solutions for multi-screen delivery.

Elemental servers in headend

Elemental is working with a number of major media providers, including Avail-TVN, to help facilitate the shift of video from traditional distribution via set-top box and satellite to delivery beyond the TV set. Specifically, Avail-TVN will deploy video processing solutions from Elemental to provide more than 100 channels of content to viewers who are changing the way they consume video. Read Avail-TVN's announcement at The Cable Show here.

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