Any Video, Any Screen, Any Time - All at Once

Multi-screen video delivery is changing the face of the broadcast landscape. After decades of traditional linear distribution, professionally produced video is now accessible across multiple platforms and a myriad of mobile devices. As viewing devices proliferate and consumers seek content any time and anywhere, service providers are tasked with developing innovative ways to satisfy growing demand.

Today marks day one of The Cable Show in Chicago, where MSOs and other cable service providers are unveiling their solutions for video delivery to Internet-connected devices. Elemental is exhibiting at the show in the CableNET pavilion, showcasing live and file-to-file video processing solutions for multi-screen delivery.

Elemental servers in headend

Elemental is working with a number of major media providers, including Avail-TVN, to help facilitate the shift of video from traditional distribution via set-top box and satellite to delivery beyond the TV set. Specifically, Avail-TVN will deploy video processing solutions from Elemental to provide more than 100 channels of content to viewers who are changing the way they consume video. Read Avail-TVN's announcement at The Cable Show here.

Elemental Live is a #Winner

Streaming Media Editors' PickWhat do Elemental Live, the Apple iPad and the former star of Two and a Half Men have in common? They're all coming up big #winners this week. And we're not just saying this to our improve our SEO!

Streaming Media Magazine named Elemental Live a 2011 Editors' Pick, recognizing it as one of the year’s ten outstanding streaming video products. Streaming Media declares that these technologies represent advances that “deserve praise without reservation.” As an Editors’ Pick, Elemental Live finds itself in excellent company alongside Adobe’s Mercury Playback Engine, the iPad, the WebM codec and the HTML5 video tag. Even better, Tim Siglin of Streaming Media calls Elemental Live a standard-setter in his summary remarks about Elemental's flagship encoding solution: 

“One year after the company showed off its file-based transcoding system, Elemental Server, the company is back with its GPU-based live encoding solution named, aptly, Elemental Live. In tests done in mid- to late 2010, the Elemental Live solution was able to handle a sizable number of profiles—from IPTV to mobile to web—on a single unit so well that it sets a standard for digital signal processing and general purpose computing-based encoding systems to match.”

All the Web You Want

CableLabs_Callahan

Here at the CableLabs Winter Conference in Atlanta, GA, cable companies are all about bringing television content to the web. With the battle for viewer loyalty heating up, cable companies are looking for innovative solutions to bring TV programming to PC platforms, tablets and up-and-coming mobile devices. Everyone has an application for the iPad, whether it's straight-up video delivery, a program guide or an advanced remote controlAndroid devices are not far behind. Delivering on the promise of TV Everywhere will give cable companies a leg up in the quest for viewer retention, but at what cost?

Formatting video for multiscreen viewing radically increases the production workload – with compute-intensive video conversion presenting the primary bottleneck.  Rather than add encoding resources ad infinitum, service providers need solutions that will keep costs down and efficiency up in an overtaxed video ecosystem.

The Quadro FX 3800 with Elemental Accelerator for CS4

Jeff Pulera of Safe Harbor features the NVIDIA Quadro FX 3800 with Elemental Accelerator in a recent product spotlight blog post. Jeff performed extensive benchmarking using Elemental Accelerator with the Quadro FX 3800 card, testing both H.264 and MPEG-2 encoding performance as well as scaling video for a variety of target applications and devices, including Blu-ray, DVD, YouTube and iPod. In most cases, Elemental Accelerator performed video encoding faster than real time and in all cases, Elemental Accelerator outperformed the standard CPU-only encoder. Click here to check out Jeff's comprehensive write-up and performance metrics and learn more about using Elemental Accelerator for fast GPU-based encoding from a video professional!

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