Elemental 2010: Top 5 Greatest Hits

We’ve had many significant developments at Elemental in this transformative year including numerous customer wins, a Series B funding round and strong additions to our executive team. But what achievements truly stand out as highlights in 2010?

Elemental History of Innovation

Q: How was live encoding revolutionized in 2010?

A: Elemental launched its GPU-accelerated Elemental Live encoder at NAB 2010 and promptly took home a Mario Award from TV Technology Magazine. The Mario recognizes significant technical breakthroughs predicted to profoundly impact the future of audio and video technology. Just seven months later, Elemental Live is widely deployed in content production workflows to create multi-formatted video.

Q: How did Elemental up the ante for live streaming 3D? 

A: Elemental partnered with Microsoft and NVIDIA at IBC 2010 to achieve the first live Smooth Streaming 3D broadcast in full HD. The demonstration featured a real-world 3D workflow in which Elemental Live performed the heavy-duty encoding required to stream live 3D adaptive bit rate video at up to 1080p over the Internet to the Elemental and Microsoft booths on the trade show floor.

It’s True: Elemental is Giving Away an Apple iPad at IBC

Interested in winning a free Apple iPad? You may get the chance this year at IBC. Elemental Technologies is giving away an iPad, valued at $499 USD, to one lucky IBC 2010 attendee.

At IBC, Elemental will demonstrate a live 2D/3D multi-screen experience and a real-world broadcast workflow in our stand. Elemental partners Nvidia and Hewlett-Packard will also feature Elemental’s award-winning video processing solutions in each of their stands.

Eligibility to win is simple. Just visit all three Elemental locations on the IBC show floor, grab an entry form, and have it stamped at each demonstration location. Once you have seen all of Elemental’s powerful video processing solutions in action, submit your completed form to an Elemental representative for your chance to win.

Elemental IBC Demo Location Map

Click the image for an interactive map of the IBC show floor

Elemental Presents Media Multiplied Vision at IBC

Just over a week from now, Elemental will descend on the International Broadcasting Convention (IBC), one of the broadcast industry’s key events. Held in Amsterdam from September 10-14, thousands of companies, media and broadcast professionals from all over the world attend the convention.  They come to see new technologies and discuss and debate industry trends at the show.

This year at IBC, it may seem as though Elemental is everywhere at once:

  • Elemental will exhibit 2D and 3D video processing solutions in its booth (hall 13, stand 13.C25).
  • At PNY/NVIDIA’s stand (7.J38), Elemental™ Live plays a key role in the Quadro Digital Video Pipeline, an end-to-end 3D solution for GPU-accelerated acquisition, processing and delivery of broadcast video.
  • At HP’s stand (3.C10), Elemental Live will accept HD/SDI input directly from a live camera and encode multiple live streams with Dynamic Streaming for Flash and Apple HTTP Adaptive for the iPad and iPhone.

Visitors to all three Elemental locations at IBC are eligible to win an Apple iPad. In addition, visitors are sure to get a sense of the excitement about the future of video, including 3D video, mobile video and video on tablet devices – all representing the core Elemental vision of “Media Multiplied.”

New Year's Resolution: Output Video for Clients Faster

It's that time of year when we dust off our pile of good intentions and decide how this year will be radically different and dramatically more productive! Well, according to one video editor in Virginia, those don't have to be hyperbolic statements if you follow five easy steps to boost your system. With some essential upgrades to your hardware (and software), you can actually see some of the drama everyone is talking about with Adobe Premiere Pro and After Effects, such as video encoding that takes two hours instead of ten and ensures you can actually meet the rush deadline that just came up.

Won Novalis' article, "Essential Ugrades to Boost Your System," for the After Effects user site ae.tutsplus.com presents an incredibly useful upgrade guide to start the year off right. Won breaks it down into five steps complete with supporting graphics and videos, including:

   1. Get a Bigger Desk (Memory)

   2. Get Lighting That's Easy on the Eyes (Monitor)

   3. Hire a Video Specialist With Her Own Office (Video Card)

Aetutsplus article

   4. Get More Storage Space (Hard drives)

   5. Get a Presentation Room to Review Your Work (I/O Card)

 

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